Tamarindo Real Estate provides superior real estate services to buyers and sellers of high-end and luxury properties along the Gold Coast of Guanacaste, Costa Rica. Known for their innovative, world-class marketing and personalized and professional approach. Tamarindo Real Estate was founded by broker, Grant McLean. Grant’s career began in Costa Rica in 1994 as a real estate sales agent for a major project. In 2006, he established the brands, Grant McLean Luxury Real Estate and Tamarindo Real Estate.
Peak was enlisted to create a modern, fresh brand identity and design for Tamarindo Real Estate. We developed a robust, easy-to-navigate Real Estate website designed to capture leads with an integrated chat service and newsletter registration functionality. After crafting their complete visual identity, we developed their unique Brand Narrative to position them as authoritative leaders within their market and highly appealing to their target audience. With a combination of strategy and creativity, we brought to life their Vision, Values, Mission, Purpose, Positioning, Brand Story, Buyer Personas, Brand Manifesto, Brand Personality, and Brand Architecture.
Tamarindo Real Estate values building relationships, working with transparency and thinking with fresh eyes and bold ideas. The blue and gray color palette evokes feelings of confidence, expertise and trust while the bold Gotham typography adds a strong edge to the branding design.
Client deliverables included: