The Difference Between Marketing & Brand Management
“A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service
“A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service
When you think of social media management for your business, what does that entail? Posting an occasional photo on Instagram or retweeting a good review